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Happy home sellers via The Frugal BrokerThroughout the selling process, your listing agent will serve as a reliable, straightforward advocate, who will strive to help you achieve your goals. You can count on your listing agent to:

  • Clearly explain and manage the selling process.
  • Help you price your property appropriately by preparing a comparative market analysis, reviewing your most recent property tax bill, and examining a current appraisal (if available).
  • Structure the selling process to meet YOUR needs, and accommodate YOUR schedule.
  • Provide you with step-by-step guidance as to how you should prepare your property for sale.
  • Schedule private showings requested by cooperating brokers, home inspectors, appraisers, and insurance agents.
  • Take high quality, digital pictures of your property.
  • Provide a lockbox so cooperating brokers can show your property conveniently, without compromising your family’s security.
  • List your property on the local MLS. Your property listing will also be published on Zillow, Trulia, Realtor.com and a wide variety of reputable real estate marketing websites.
  • Install an attractive, professional yard sign (where permitted).
  • Host a locally and regionally advertised Open House.
  • Explain the benefits of purchasing an optional home warranty program at the beginning of the selling process, as opposed to the end.
  • Keep you upraised as to local market conditions.
  • Analyze buyer feedback from your private showings.
  • Request pre-approval letters from prospective buyers.
  • Present each offer objectively, pointing out all of its pros and cons.
  • Review and explain all contractual provisions.
  • Handle all the negotiations on your behalf; protecting your best interests, and working to get you the best possible result.
  • Prepare a “Seller Net Worksheet” so you know approximately how much money you’ll walk away with after closing.
  • Promptly deposit the buyer’s earnest money into the company trust account (if it is not otherwise deposited into the cooperating broker’s trust account).
  • Work with the cooperating broker to satisfy applicable contingencies on a timely basis.
  • Provide you with a copy of all the documents associated with your sale.
  • Order title insurance; and
  • Coordinate your closing.